As Sherwin-Williams continues to paint the world with their vibrant colors, AC&M helps pioneer efforts within the Hispanic community through innovative campaigns.
[axt_block_three_columns axt_featured_page_image_1=”394″ axt_featured_page_image_2=”384″ axt_featured_page_title_2=”Creative that Embodies Latino Culture ” axt_featured_page_link_2=”#” axt_featured_page_image_3=”395″ axt_featured_page_title_3=”Vanidades Magazine Designer Challenge ” axt_featured_page_link_3=”#” axt_featured_page_description_2=”AC&M understands that Latino culture is key in developing fun and relevant social media content. Combined with understanding for cultural nuances and Sherwin-William’ color inspiration, we create one-of-a-kind content that reminds Hispanics of what makes them unique. ” axt_featured_page_description_3=”Nominated for a TECLA award in excellence for Latino blogging, social media and digital marketing, this campaign partnered with Vanidades magazine to bring to life the designer challenge. Fans were able to watch designer makeovers and vote for their favorite home transformation on social media. ” axt_featured_page_title_1=”National Painting Week with Sonia Velasquez” axt_featured_page_description_1=”A week filled with inspiration, and hard work, as Sherwin-Williams employees across the country volunteer to paint community projects. We helped position Sherwin-Williams as an active player in the Hispanic Community through innovative outreach efforts and partnerships. ” axt_featured_page_link_1=”#”][axt_block_three_columns axt_featured_page_image_1=”397″ axt_featured_page_title_1=”Engaging Content for the Do-It-Yourselfer ” axt_featured_page_link_1=”#” axt_featured_page_image_2=”396″ axt_featured_page_title_2=”Ultimate Soccer Room Sweepstakes ” axt_featured_page_link_2=”#” axt_featured_page_description_2=”Sherwin-Williams and SOCCER.COM came together for the Ultimate Soccer Room Sweepstakes, giving one lucky fan the tools they needed to create the soccer room of their dreams. Thousands of fans participated and the campaign received outstanding engagement with both brands on Facebook and Twitter. ” axt_featured_page_description_1=”Leveraging the creativity and passion behind Latina Do-It-Yourselfers, Sherwin-Williams collaborates with top Latina bloggers to develop engaging, fun and easy-to-follow painting projects that are featured on its website and social media pages.” axt_featured_page_image_3=”385″ axt_featured_page_title_3=”Speaking to Hispanic Paint Pro’s ” axt_featured_page_description_3=”AC&M positioned Sherwin-Williams as the ultimate authority when it comes to paint by developing a radio and digital campaign that listened in on the fun conversations between an inexperienced painter and an expert who was able to teach them the tricks of the trade. “]